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Events/Workshops

  FREE SEMINARS - From Across the State to Just Down the Road

  
  
    

Start-up Assistance

Thursday, October 12, 2017 6:00 PM to 9:00 PM
Ever think of starting a restaurant, food truck, or catering business? Come to this informative seminar and learn such items as: industry analysis, food service choices, business planning, marketing tools, and funding!
Tuesday, October 17, 2017 6:00 PM to 8:00 PM
Many people find working at home the "ideal arrangement" and decide to set up businesses in their homes. Learn the requirements for getting started with a home-based business including finding your niche, legal requirements, and developing a business plan.
Speaker: Melissa Terrell
Thursday, October 19, 2017 6:00 PM to 9:00 AM
This 3-hour workshop will give you an overall understanding of the steps you need to take to make your dream of owning your own business a reality.
Speaker: P Killette
Tuesday, October 24, 2017 6:00 PM to 9:00 PM
This session will extend an attendee’s understanding of the role social media, community involvement, in-store events, social media AND good old-fashioned customer service play in building strong relationships, creating store loyalty, and providing reasons for your holiday/seasonal customers to be your year-round customers.
Speaker: Jeanne Eury P. Killette
Tuesday, November 07, 2017 6:00 PM to 9:00 PM
Ever thought of starting a Non-Profit business? If so, this informative essential seminar will teach you the steps to start-up!
Friday, November 17, 2017 2:00 PM to 4:00 AM
This seminar will covers the basics of tax compliance ranging from registering your business, to withholding from employees, and sales and use tax requirements. Information will be provided on a program for businesses that have fallen behind on sales and use, withholding, and other trust taxes.
Speaker: Rhonda High, N.C. Department of Revenue
Thursday, January 18, 2018 6:30 PM to 8:30 AM
This might be the best time in decades to start a business. Competitors are hard-hit, resources are cheaper, and good people aren’t hard to find. What would be the best small business for you to start right now? Would a business bring in extra income or provide a job? Join us and help get your questions answered. The program will focus on four areas: * How to create a business idea that fits you * Businesses you can start for on a limited budget * “Hot” businesses that will grow in coming years. The program will list over 30 types of businesses with growth potential. * 5 easy-to-use steps to starting a business If you think the time is right for you to start a business—you’re right! This program will help you get started in the right way. Presenter Mike Collins, president of The Perfect Workday Company, is one of the most frequently featured business seminar presenters in the Southeastern United States. He is the author of four books and hundreds of business articles in publications such as Newsweek, American Banker, BUSINESS: North Carolina and Triangle Business Journal.
Speaker: Mike Collins P. Killette
Tuesday, February 20, 2018 6:00 PM to 9:00 PM
This session will help you grasp the foundation needed and steps to take in exploring the business side of owning a child care or group home. Topics covered include locating statewide and free resources available, training and technical assistance providers, determining costs and profitability, and understanding the lending process.
Speaker: Teresa Scarlett

Business Basics

Thursday, October 26, 2017 6:00 PM to 9:00 PM
The business plan is a roadmap for your business whether you’re determining the feasibility for start-up, tracking your progress, planning for expansion, or applying for a loan. This workshop will discuss the narrative and financial aspects of the plan as well as give the student an opportunity to work with actual plans that have been prepared by others.
Speaker: Ruben Gonzales

Financing

Tuesday, September 26, 2017 6:30 PM to 8:30 PM
Attend this session for an overview of business financial management that is designed to help you understand how financial management can benefit your business. Topics covered include: * Financial management practices, rules, and tools that are commonly available to a small business and how they work * The basics of start-up financing * The basics of financing for a growing business * The basics of financing for working capital and/or fixed assets
Speaker: Woodforest National Bank
Tuesday, October 03, 2017 6:00 PM to 9:00 PM
Now is the time to learn how to “Be Free from Debt’s Hold…..” How would you like to pay off all your consumer debt, credit cards, car payments, and loans? How would you like to know the exact month and year you could be out of debt, legally and without a tax liability? Now is the time to start living a better life; a life without debt. In this three-hour seminar, you will learn a simple yet effective method to start the process of making yourself debt free! You will also learn about the shams and “quick fixes” that should be avoided and how to properly and legally deal with creditors.
Speaker: Bob Moore
Tuesday, October 10, 2017 6:00 PM to 9:00 PM
Grant Writing is recommended before taking this seminar. Most nonprofits cannot exist from personal donations alone. Help your nonprofit reach its full potential as you learn more about the grant proposal and where to look for the provider that is right for your nonprofit.
Speaker: Sam Gore
Thursday, November 02, 2017 6:00 PM to 9:00 PM
An entrepreneur goes into business to make money. In order to accomplish this goal, it is often necessary to borrow funds. This 3-hour seminar will cover determining how much you need, where the money will come from, the 5 C’s of Credit, and preparing your loan package.
Speaker: Ruben Gonzales

Managing a Business

Thursday, October 05, 2017 6:00 PM to 9:00 PM
Seminar attendees will use a hands-on approach to set up a basic Google account and the variety of tools and apps offered by Google to set up a website, phone system, e-mail, customer relations management system, team management, online reputation management, video chat, and document storage.
Speaker: Todd Lyden
Tuesday, October 31, 2017 6:00 PM to 9:00 PM
What is an owner to do when the costs of labor rises sharply while the market remains stagnant? Today's business owners face overwhelming changes in labor costs. You will learn how to make success achievable for each team member, plan 100 cents return on every labor dollar, and build a team that fits the economics of your business.
Friday, January 12, 2018 12:00 PM to 1:15 PM
Where will you and your business be on January 1, 2018? Did you reach the goals you set? This seminar will provide you with practical techniques that you can apply to become more effective in achieving your goals. A simple process for digging out from under the paperwork, tackling the e-mail avalanche and moving you closer to a work-life balance will be covered.   Attend this session and leave with: · An extra hour a day · A plan with a purpose and purpose with plan · Strategies for dealing with difficult people · A system to set and track priorities, so you can meet deadlines · Practical techniques for working through crisis and conflict Lunch will be provided.
Speaker: Mike Collins

Tax Planning

Tuesday, November 14, 2017 6:00 PM to 9:00 PM
Do you know your product or service upside down and backwards, but the numbers just drive you up a wall? This seminar will help you understand the difference between cash basis and accrual basis of accounting and single versus double entry bookkeeping. We’ll talk about calculating and recording payroll taxes and sales tax and you’ll get hands-on experience in preparing financial statements, including cash flow, income and expense statements, and balance sheets.
Speaker: Jess McLamb
Friday, December 08, 2017 9:00 AM to 4:00 PM
This seminar will teach attendees how to get the most out of QuickBooks for their business. You will learn the basics to better understand your financial data. Topics include how to set up your business, create invoices, pay bills, reconcile bank accounts, and create reports.
Speaker: Jess McLamb
Friday, January 19, 2018 2:00 PM to 4:00 PM
Attend this session and you will save time and money in learning the important aspects of sales and use tax. Essential information to guide you through registering for a sales and use account, learning about the most common types of sales and use taxes collected, and preparing as well as filing a sales and use tax return will be provided by a North Carolina Department of Revenue representative. Leave this program with an understanding of the tax requirements for North Carolina and Nash County, as well as how e-commerce affects sales and use tax. Participants will be provided with detailed reference materials.
Speaker: Rhonda High

Marketing and Sales

Thursday, September 21, 2017 6:00 PM to 9:00 AM
This session is a hands-on workshop where you will learn tips, techniques, and strategies to guide you through the tools and features for basic email marketing in Constant Contact. This workshop is great for beginners who want to learn how to start creating email marketing campaigns for their business or for email marketers who aren’t getting the results they expect. In this workshop, you will: * Design a custom email template * Create stand out subject lines and creative content * Grow and segment your list * Measure your marketing and analyze your results NOTE: You will need to have a Constant Contact account or sign up for a free demo account prior to the class at bit.ly/CTCT4U. LIMITED SEATING IN COMPUTER LAB: The first 20 pre-registered attendees at the door will be seated. Additional attendees may have to share a computer, or bring a laptop.
Speaker: Melanie Diehl
Thursday, November 09, 2017 6:00 PM to 9:00 PM
As an existing or potential business owner, you will find inexpensive, easy-to-use ideas for growing your business to include ways to grab new customers, reinforce relationships with current customers, and pique the interest of customers you don't even know about. Marketing is undergoing a revolution with entrepreneurs using big business strategies like targeted ads, letters and phone calls to reach potential customers. They are looking to manufacturers and suppliers for more help and using tactics that range from flyers and brochures to open houses and sales open only to special customers. Let "Dynamite Marketing on a Firecracker Budget," help you create your mix of low-cost marketing strategies for your business plan.
Speaker: Al Ward
Thursday, November 30, 2017 6:00 PM to 9:00 PM
Are you running out of ideas for what to do with your art? Come to this fun, invigorating seminar and get a taste of thirty-three free or low-cost ways you can get your art out there, get it seen, and get it sold! Be sure to bring some of your art along too so we can brainstorm what will work best for you and your particular talent/medium.
Speaker: Dr. Barnsley Brown
Thursday, January 25, 2018 6:00 PM to 9:00 PM
Market research isn’t just for startups; it’s an important ongoing process for every small business. Developing a focused and effective marketing plan requires up-to-date market analysis. This intensive seminar will help you get the data you need to test the feasibility of a new business, find the competition, and uncover potential customers interested in your product or service. Attendees will be shown how to use free and reliable information resources, including demographic information, marketing forecasts, and social media. The information in this workshop is organized to help you fit it neatly into your overall business and marketing plan. Topics covered: * Marketing plan components * Finding and using demographic data * Estimating market size and market potential from census data * Tracking prospects and customers * How to use simple analytics to collect prospect information * How to use social media to conduct market research * Assessing the competitive environment * Making good pricing decisions * Developing promotional campaign based on research
Speaker: Annette Dunlap
Thursday, March 01, 2018 6:00 PM to 9:00 PM
Maybe you’re newly considering social media for your business or non-profit, or maybe you’ve been struggling to make your current profiles more engaging. In either case, this session will answer your common questions about different platforms, how to build your following, and what to say to drive results. You will also learn about free resources to help your social media posts stand out and get noticed, as well as help you do more in less time.
Speaker: Melanie Diehl
Thursday, March 15, 2018 6:00 PM to 9:00 PM
Let the Social Media Gal introduce you to the power of Facebook ads! You will learn how to find new customers, get more page likes, and increase post engagement with the bottom line of growing your sales funnel. This program is designed to take your business to the next level!
Speaker: Melanie Diehl
Thursday, March 22, 2018 6:30 PM to 8:30 PM
LinkedIn is famous for connecting professionals all over the world. Many people associate it with finding new positions and advancing one’s career, but LinkedIn can also be a valuable space for expanding the network for many types of businesses. Chances are when people are looking to buy products/services, they might just stumble upon your profile. A good description of what kind of services/products you provide might just help you rope in few leads. In this seminar you will learn how to effectively use LinkedIn to market yourself and your business.
Speaker: Melanie Diehl
Thursday, March 29, 2018 6:00 PM to 9:00 PM
The Social Media Gal will provide you with tips, techniques, and strategies that maximize the tools and features for basic email marketing in Constant Contact. This workshop is great for beginners who want to learn how to start creating email marketing campaigns for their business or for email marketers who aren’t getting the results they expect. In this workshop, you will learn how to: * Design a custom email template * Create stand out subject lines and creative content * Grow and segment your list * Measure your marketing and analyze your results
Speaker: Melanie Diehl